There are many ways to send bulk text messages. Let us help you choose the right mass text messaging service for your business.
Bulk, in this context, means sending hundreds (or thousands) of unique text messages. This is different then setting up a large group text. Typically, senders start with a template message and personalize with data from a list of contacts. This saves you the time of typing out hundreds of the same message.
Answer: the open rates are very high. Wireless carriers have gone to great lengths to block spam texts, which results in high trust scores. Given this trust and lack of spam, sending texts has become an efficient way to reach target audiences. Often used for appointment reminders, event reminders, marking, and other things.
You must register with The Campaign Registry before sending mass text messages. Most bulk texting services will do this for you. Note registration requirements are stricter for 10 digit phone numbers than a toll free numbers.
These are web-based platforms that you store your customer data in and run large campaigns out of. Either sync to your CRM system or upload contact list CSVs to ingest customer data. Can generally send both SMS and MMS (pictures or GIFs). Typically include the ability to schedule messages.
Used by very large brands / businesses. Can be complex and costly. Some examples below –
These are less featured but easier to use. Often more cost effective and simpler onboarding. Some examples below –
As with everything – the right answer for you depends! If you’re a large brand looking to manage massive campaigns - Attentive is probably the right choice.
If you're a small business starting with mass texting services, try using Sheet Gurus. It's the simplest with the lowest upfront cost. They also have great customer support.